Why You Should Use A Podcast Transcript
Did you know that an average podcast listener listens to seven different shows per week? Approximately 51 percent of the U.S. population (roughly 165 million people) have listened to a podcast, with 32 percent of Americans listening every month. That means there’s a vast audience out there wanting to hear your podcast’s every word!
Podcasting has become much more than just someone discussing their ideas and opinions over the digital airwaves; in fact, it has become quite the business. According to a recent article on Medium, many podcasters receive income through advertisements, sponsorship deals, subscription fees, live events, grants, and direct support from crowdsourcing platforms.
So if you’re in the business of podcasting, how can you possibly keep your success going in the right direction? Would you believe transcribing your podcasts is the answer? Wait, what?
Did You Ever Ask Yourself; Why Should I Transcribe My Podcasts?
If I already have a dedicated following, then what’s the purpose of adding text to that recording? Is it really necessary to transcribe my podcasts if my audience has already listened to what I had to say?
It’s safe to say you are not the only one asking yourself these questions. The answer is yes!
You should transcribe every single podcast you have. And here’s why.
With so many people in the United States tuning in to every word you say, some are going to want more. And one great way to give them what they want is to transcribe your podcast. By converting your audio into text, you bring another dimension to your podcast. Now, instead of a recorded piece, you have a blog post that you can share with the world as well! By adding show notes with your transcribed audio, this gives your audience bonus content.
It can also help increase your follower base by making your podcast accessible to everyone. Unfortunately, those who are deaf or hard of hearing can’t enjoy the soothing tone of your voice or the unique content you have to share. But they will read the transcription to understand what’s going on in your podcast, bringing in a new audience that you didn’t even think was possible!
Speaking of accessibility, a podcast transcript is great for your website. When search engines scan your site to rank their listings, a transcription will make your audio searchable by using specific keywords.
It also may help people who have auditory processing issues. They may be able to hear what you have to say but might not be able to comprehend what they’re hearing. By reading the transcript along with the podcast, the individual will gain a better understanding of what’s happening.
Transcription is also an excellent tool for podcasters. Instead of listening to an entire episode for research purposes, they can quickly scan podcast transcript and find the needed information.
Who to Turn To for your Podcast Transcriptions
Transcriptions are essential for podcasters. But really, who has the time to transcribe their own episodes?
Well, as luck would have it, we can do that for you! At FFTranscription, we have the experience and the ability to accurately transcribe your audio recording in a short amount of time. Whether your podcast is a one-on-one interview, an exciting tale, or just a couple of guys and gals talking about random stuff, we’re ready to bring your text to life.
Contact us today and see how we can help! Give FFTranscription a call at 215-367-4040 and keep your business focused and moving forward.