Meet Our


Our Amazing Team

Let us worry about the details so you can focus forward!

Kim founded Focus Forward in 2003 out of her desire to support the market research industry from the ground up. Her passion for client experience and her exceptionally high quality standards have helped Kim grow the firm from a start-up to one of the largest independent recruitment and transcription firms supporting market research clients.

With this growth, Kim and her team are pleased to offer clients new products while maintaining the highest standards. She strongly emphasizes client communication, so that all clients know their project is in safe hands.

Prior to founding Focus Forward, Kim traded interest rate & currency derivatives for Deutsche Bank in NYC & London. A native of Wilkes-Barre, PA, Kim holds a B.S. in Accounting from King’s College and an MBA with an emphasis in finance from Georgetown University.

When Kim is not working, she loves running outdoors, trying new wines, travel planning, and is the mom of two energetic boys who keep her always moving!


Dave Pataki

Chief Operating Officer

Dave leads operations for Focus Forward and helps set the strategic direction of the firm. Through his steadfast leadership, Dave has built an outstanding team of transcription professionals dedicated to providing the best results and experience to our clients. Dave’s career spans 30 plus years. Prior to joining the team at Focus Forward, he worked in key roles at Campbells Soup, AmeriGas, and was the founder of Business Solution Advisors. He loves cars, watching his son play college soccer, and coaching Ice Hockey. For relaxation, he plays golf and spends time with family at the beach.


Adam Schrager

Vice President of Qualitative Services

Adam joined our team with nearly 2 decades as the COO for a full-service marketing research company. He oversaw focus group facilities in NYC and NJ, a qualitative recruiting office and a consulting division. Adam’s passion is to make business process run as easily and error free as possible. His goal for every project is our goal, making our clients look good to their clients.

Outside of work, Adam is the proud father of 3 children and a new Rhodesian Ridgeback puppy. For recreation, when he can find the time, he enjoys playing Ice Hockey on his team, The Goats, and rooting for the Mets, Nets, Devils and Giants.


Kerri Hagan

Client Service Manager

Kerri is an expert on all transcription services offered by Focus Forward. She specializes in project consultation and best-practices for the many methodologies one encounters in transcription. Kerri has a passion for helping others and believes transparency is key to successful client relations. Outside work, Kerri is a major Philadelphia Sports Fan and fanatically cheers on our sports teams whenever she can. She loves dogs and animals. Kerri is a big helper with organizing and volunteering in Focus Forward’s many non-profit activities.


Samantha Clark

Client Service Manager

Samantha joins Focus Forward with 5 years of experience in the qualitative market research industry, where she’s enjoyed all aspects of project management, running internal operations, and consulting on methodologies. Prior to diving into the world of market research, Samantha spent over a decade honing her strong interpersonal skills in the fast-paced business of restaurant management. Proud of her ability to provide positive experiences to customers in an unpredictable environment, she strives to build productive relationships, resolve complex issues, and win client loyalty.

Hailing from the Chicago area, outside of her career, Samantha relaxes by volunteering for animal rescues, cooking new plant-based recipes, and exploring the outdoors with her dog, Gibbs.


Matt Devine

Manager of Transcription Services

Matt is our all knowledgeable guru of project management for both transcription and coding services. Beginning his career as a Transcription Support Specialist, he quickly climbed the ranks and is now a Senior Project Manager. Whether Matt is helping create innovative solutions for a client’s custom research needs or fitting their project into an existing service, he has an unwavering dedication to exceeding expectations in both quality and timelines. Outside of the office, Matt is an avid Philadelphia sports fan – Go Eagles! He enjoys spending quality time with his wife, Brittany, at sporting events and making their dog, Lucky, a true Philly fan too.


Chris Goering

Application Development Director

Chris joined Focus Forward in 2009 and currently oversees all technology initiatives across the firm. With his broad knowledge of operations, Chris analyzes user needs, suggests systems, and leverages technology to make operations run smoothly. Both an experienced service integrator and creative web developer, Chris wears many hats including managing relationships with the technology providers, online panel operations, and user support for the Focus Forward environment.

When not at work, Chris enjoys exploring the Philadelphia region with his family and playing baseball by the rules of the 1860s.


Shena Naver

Human Resources Manager

Shena brings her expertise in employee relations, payroll, and benefits administration to Focus Forward, most recently having honed her skills in the hospitality industry. After working with large corporate chains like Marriott and Sonesta, Shena is looking forward to delivering that same outstanding customer experience to the team members at Focus Forward.

Shena enjoys traveling, and at the top of her destination list is her first home, Jamaica. Vacation and visits with her family on the island happen as often as possible.


With a background of door-to-door sales, administrative roles, and a degree in strategic communications, Elizabeth brings a keen eye and an exuberance to the office. While managing schedules and resources, Elizabeth enjoys the variety of tasks her position offers and welcomes new challenges to take on.

Outside of work, Elizabeth enjoys taking road trips, hiking, and playing tennis with her husband, Sam.


Geoff joined Focus Forward in 2020 as the AR/AP Clerk bringing 4 years of accounting experience. Geoff handles the day to day accounting, and his attention to detail keeps Focus Forward’s records organized and updated. He’s focused on continuing to grow his skill set in the field of accounting and always eager to tackle new responsibilities. When not at work, Geoff enjoys playing ice hockey and baseball.